Widely held but false beliefs are a given with any new movement but some just get under your skin more than others. So I'm here to shut down four of the most common misconceptions and quiet the skeptics.
Myth #1 Out with the old and in with the new
Most people think when starting their slow fashion journey you have to throw out your entire closet and start fresh in order to fully embrace the lifestyle. A costly misconception and completely counterintuitive.
If you find yourself regularly wearing certain fast fashion pieces of high quality, keep them. And by regularly I mean at least once every three months. If the garment does not fall into this category and you decide to throw it out consider donating it or selling it on a thrifting app e.g Yaga.
Myth #2 Neutrals are the epitome of slow fashion
Social media is full of creators showing closets full of neutrals; which is great, if you are completely adverse to colour. But if you're like me a bit of colour will not go awry.
Now I am not saying you should invest solely in a rainbow wardrobe, neutrals are great building blocks to curating an outfit but it can become a bit of the same day in and day out if you find yourself only wearing white, black and shades of brown.
Subtle pops of colour on the other hand is a great way to add some personality to any outfit.
#3 Trends are an absolute no-no
Contrary to popular belief trends and fast fashion do not go hand in hand. Upon investigation I managed to find quite a few slow fashion brands that are inspired by international trends.
If you find yourself purchasing what is considered a trending piece ask yourself the following: Can it be matched with at least 3 pieces in your wardrobe? Does it match my personality? And is it a seasonally transitional piece?
This is known as cost per wear, which I will address in my next blog "How to slow down your wardrobe".
Myth #4 Slow fashion=boring style
A common mistake regarding the movement is the assumption that it equates to a boring style due to its incorporation of muted colours and classic silhouettes.
An easy way to avoid blending into the background due to the above will be to find innovative ways to style these pieces. E.g the mixing of casual garments and more elegant garments.
I hope I've cleared up some of your worries and concerns. But mostly I hope to have convinced you that slow fashion does in no way impede your ability to personalize your wardrobe.
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